Kenworth News

Wisconsin Kenworth Celebrates Opening

New Dealership Incorporates Many Innovations

Wisconsin Kenworth recently celebrated the grand opening of its new dealership near Madison. The celebration, held at the new 75,000-square-foot dealership, drew nearly 500 customers and guests including Lt. Gov. Rebecca Kleefisch; Mike Dozier, Kenworth general manager and PACCAR vice president; and Kevin Baney, Kenworth chief engineer. The event featured tours to showcase the leading-edge building design and pioneering approach to customer service. As part of the celebration, Wisconsin Kenworth partnered with Second Harvest Foodbank of Southern Wisconsin to gather contributions, which will provide over 9,500 meals to deserving local area families.  

From left are Wisconsin Kenworth – Windsor ribbon-cutting participants Mike Dozier, Kenworth general manager and PACCAR vice president; Jim Moeller, CEO of CSM Companies, parent company of Wisconsin Kenworth; and  Wisconsin Lt. Gov. Rebecca Kleefisch.

“To have so many of our long-time customers join us for the grand opening made this event very special.  We are also very appreciative of the time taken by the Lt. Governor and the Kenworth executives to help us launch this new facility.” said Jim Moeller, CEO of CSM Companies, parent company of Wisconsin Kenworth.

“Our new Windsor location more than doubles our capacity to service our customers in this market,” said Mike Clark, CSM Companies president. “This outstanding working environment enables our employees to deliver exceptional customer service. The advanced technologies we’ve incorporated, which include energy-efficient lighting, geothermal heating, Kenworth PremierCare® ExpressLane service bays and advanced diagnostics, make this one of the nation’s most advanced commercial vehicle dealerships. Our new facility is a great way for us to acknowledge the importance of the Windsor community where we first opened our doors in 1978.”

Kenworth’s Mike Dozier said he was impressed with the work CSM Companies employees, led by Moeller and his executive team, did to help plan, design and build the new facility. “It is apparent that they put a lot of thought into designing a beautiful, environmentally friendly facility that will provide customers with an outstanding level of service and enhance the Kenworth brand well into the future.”

The new dealership is among Wisconsin’s largest commercial truck facilities. It features a 36-bay service shop and a 23,000 square-foot parts department. “Our new Windsor facility’s parts department features an industry first – a drive-through parts pick-up area that’s covered and heated, offering our customers a fast, comfortable and convenient way to pick up parts,” Clark said. “New high-density pallet racking and storage systems have enabled us to triple the size of our parts inventory. This will result in faster turnaround on equipment repairs and more uptime for customers.

“Our customers have given us a clear message,” said Clark. “Drivers are critical and their time is valuable. We have to keep them on the road.” To help drivers stay productive while their truck is in the shop, the new facility’s driver’s lounge offers ultimate comfort featuring stadium recliner seating, work areas with high-speed recharge stations, and free WiFi to help drivers get caught up on paperwork or stay in touch with their families.

Other notable features incorporated into the design of the facility include:

--Fourteen 300-foot deep wells, which provide geothermal heating and cooling to the showroom and offices;
--A state-of-the-art chassis dynamometer with a water recirculation cooling tower to reduce water waste;
--Specially-equipped bays certified to service natural gas-powered heavy duty trucks;
--High-speed recharge stations for diagnostic computers throughout the shop.

The new Windsor dealership is at 4539 Kenworth Drive on a 21-acre site near U.S. Interstates 39, 90 and 94. The large site provides drivers plenty of room to maneuver and park their trucks and trailers. The phone number for Wisconsin Kenworth – Windsor is 608-846-5451 or toll-free 800-362-8206. Parts and service are available 24 hours Monday through Friday, and 7 a.m. to 3:30 p.m. on Saturday. The service department offers full warranty support for PACCAR MX series engines. The dealership also provides leasing and rental services through its PACCAR Leasing franchise.

Wisconsin Kenworth – Windsor continues its Kenworth PremierCare® Gold certification at its new location. Under this program, certified dealers go above and beyond Kenworth PremierCare dealers to help fleets and truck operators to maximize uptime with a range of premium services, including extended evening and weekend operating hours and dedicated TruckTech+ personnel. A hallmark of the program is a rapid diagnosis to provide estimated repair time in two hours or less.

Kenworth PremierCare® dealers help fleets and truck operators to maximize productivity by offering a full stock of parts and accessories, convenient hours of operation, expert factory-trained technicians, and mobile roadside assistance.

CSM Companies operates 16 locations in Wisconsin, Michigan, Texas, and Nebraska. Wisconsin Kenworth received the 2013 Kenworth Dealer of the Year award and has earned Kenworth Gold Awards for four consecutive years.

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Kenworth Truck Company is the manufacturer of The World’s Best® heavy and medium duty trucks. Kenworth's Internet home page is at Kenworth is a PACCAR company.